KellyRoulaine

Director of Operations

Kelly Schueneman

757-399-7506
252-722-2890
757-397-1267

Kelly Schueneman joined Hook Law in 2025, bringing with her more than 15 years of experience in financial operations and wealth management. As Director of Operations, Kelly plays a key leadership role in driving firm-wide efficiency, aligning strategic initiatives, and supporting Hook Law’s continued expansion across the Commonwealth and North Carolina.

A results-driven and forward-thinking leader, Kelly specializes in streamlining workflows, implementing internal audit procedures, and developing operational strategies that enhance both performance and client service. Her expertise in change management, project coordination, and strategic planning ensures that the firm’s infrastructure evolves in step with its growth. She is particularly skilled at identifying process improvements, optimizing resource allocation, and fostering cross-functional collaboration.

Prior to joining Hook Law, Kelly served as Operating Officer for a global wealth management firm, where she oversaw daily operations across three Virginia locations. Her experience in managing complex systems and leading high-performing teams has equipped her with the insight and agility to support a dynamic legal environment.

Based in Virginia Beach, Kelly enjoys spending time outdoors with her dog, Penny. When she’s not focused on optimizing firm operations, you’ll likely find her on the tennis court, working in her garden, or relaxing on the beach.

Education

  • Old Dominion University | Bachelor of Science in Business Administration, Summa Cum Laude, 2008